#BOB: MIRIAM RAMP

Blog: currentlywearing.com
Who: Miriam Ramp
Where: Geneva, Switzerland
Age: 37
Blogging Since: 2014

What inspired you to start your own blog?

Other bloggers such as Sincerely Jules and Wendy’s Lookbook.

How important is the name of the blog?

It is very important. It should express what your blog is about, and it should be catchy and easy to remember.

How difficult is it to find a blog niche?

Not difficult as long as you realize that you are your own niche. Everyone is unique and special, and if your blog reflects who you are and what you like, you don’t have to worry about finding a niche.

What is the best way to promote and grow your blog?

To comment on other blogs, advertise through Facebook, like and comment on photos that you like on Instagram.

What is your main audience and how did you reach out to them?

Young women of my age. How did I reach them? I think they are attracted to my blog because I write about topics that are close to them.

How important is it for your business to attend fashion week?

Fashion Week is important for inspiration. I don’t believe that you have to attend it. I like that you can watch the shows live online, so even if you can’t attend in person, you can still see the shows.

What are the best tips for building long-term relationships and partnerships with brands?

Be responsible, reliable, respect deadlines and don’t promise anything that you can’t deliver.

What is the biggest challenge about running a blog?

Time, dedication and perseverance.

What advice would you give to anyone looking to start a blog today?

Be patient, write about something that you are interested in, organize yourself well because blogging requires planning, and don’t expect success overnight. If your main motivation is to become famous, you should not even start.

What are your ultimate plans for your blog/blogging career?

Since I got pregnant, the topics that I write about have changed as well. When the baby is born, I will write about topics like kids and family more. Right now, the main goal is to remain “real:” to reflect my life, my experience and my thoughts.

Images © Miriam Ramp for Currently Wearing
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